Just ahead of Apple's Worldwide Developers Conference (WWDC) in June, Bloomberg has published leaked renders of what Apple's planned AI upgrade could look like on iPhone — including a brand-new Siri app meant to rival ChatGPT and other AI chatbots — as well as how Siri's new capabilities will be woven throughout the operating system.
It wasn't long ago that crossing $1 trillion in market capitalization felt like a once-in-a-generation event.
As the most searched for stock on Zacks.com, Apple's (AAPL) remarkable rally has accelerated in recent weeks.
Apple and Alphabet's Google on Tuesday pushed to amend an online safety bill working its way through Canada's parliament to add judicial oversight to what the firms described as a potential for secret orders to break the encryption of their software and devices.
Apple Inc (NASDAQ:AAPL, XETRA:APC) was awarded a higher price target by Bank of America analysts, who lifted their target to $380 from $330 and reiterating its Buy rating, citing the company's positioning to capitalize on the emerging “agentic AI” smartphone opportunity. Apple shares were little changed at $309 on Tuesday afternoon, up almost 14% in the year to date.
AAPL's Services hit a record $30.98B in fiscal Q2'26 as TV+, sports and ads grow, with Apple Maps search ads coming later this year.
The biggest company on earth is changing drivers. After ushering Apple (NASDAQ:AAPL | AAPL Price Prediction) from roughly $400 billion to $4.535 trillion in market value, Tim Cook is stepping down, and the successor is hardware chief John Ternus.
Apple Inc.'s Services revenue climbed 16.3% YoY to $30.98 billion while generating extraordinary 76.7% gross margins during Q2-FY26. AAPL produced $140.2 billion in trailing cash flow and approved another massive $100 billion stock repurchase authorization. Gross margin expanded to 49.3% as high-margin Services revenue increasingly offset weaker profitability across Apple's hardware product segment.
Apple could be on the verge of a big development in the consumer AI race.
H1 FY2026 iPhone revenue growth of 22.7% was driven by higher ARPU, mainly from increased memory upgrades and premium model mix. We expect ARPU growth to moderate due to aggressive pricing competition, with short-term support from rising storage needs and potential price hikes. Apple's long-term competitiveness is underpinned by strong branding and AI integration, though feature and performance rankings have declined.
Since ChatGPT burst onto the scene in late November 2022, artificial intelligence has transformed from a buzzword into one of the biggest capital allocation shifts in corporate history.
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