Starbucks says sales are up. The "Back to Starbucks" changes look like they're actually working.
Starbucks (SBUX) demonstrates clear progress in its turnaround strategy, with strong comparable sales growth in North America and China. Despite top-line beats and improved customer engagement, SBUX continues to face significant margin pressure, primarily from increased labor investments. The stock is fairly valued at a $93 price target (40.8x forward P/E), warranting a HOLD rating until margin recovery clarity emerges.
Starbucks eliminates $250,000 cap on CEO Brian Niccol's personal jet use, allowing unlimited private aircraft travel following security recommendations.
Digital platforms will play an important role in the next stage of Starbucks' turnaround strategy, Chairman and CEO Brian Niccol said Wednesday (Jan. 28) during the company's quarterly earnings call. The company's “Back to Starbucks” strategy is working and running ahead of schedule, Niccol said in a Wednesday earnings release.
Starbucks Corporation (SBUX) Q1 2026 Earnings Call Transcript
People are going, if you'll forgive the joke, back to Starbucks.
Starbucks reported its best US sales performance in two years.
Starbucks reports first sales growth in eight quarters as CEO Brian Niccol's strategy shows results with a 4% increase in North American same-store sales.
The headline numbers for Starbucks (SBUX) give insight into how the company performed in the quarter ended December 2025, but it may be worthwhile to compare some of its key metrics to Wall Street estimates and the year-ago actuals.
Starbucks (SBUX) came out with quarterly earnings of $0.56 per share, missing the Zacks Consensus Estimate of $0.58 per share. This compares to earnings of $0.69 per share a year ago.
Starbucks Corp (NASDAQ:SBUX, XETRA:SRB) reported quarterly revenue above Wall Street estimates on Wednesday, driven by its first US comparable sales growth in nearly two years and stronger traffic across key international markets, including China. The coffee chain posted net revenues of $9.9 billion for its fiscal first quarter, up 6% from a year earlier and ahead of analysts' estimate of $9.65 billion.
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