Starbucks Corporation (SBUX)
Starbucks: Don't Bet Against The Turnaround Plan
Starbucks was led astray by former CEO Laxman Narasimhan. New CEO Brian Niccol recently outlined his turnaround plan. It's a back to basics approach that puts more emphasis on coffee, the café experience, and customer service.
Starbucks (SBUX) Needs to Win China, or Die
Key Points Starbucks has been promoting China as a growth story for years.
Starbucks Stock Primed for Growth Under New CEO Niccol's Vision
Brian Niccol is exactly what Starbucks NASDAQ: SBUX needs, which is why the stock price will move higher soon and sustain an uptrend over time. His experience with Chipotle Mexican Grill NYSE: CMG makes him a perfect match for the company.
A fast-changing Chinese coffee market awaits Starbucks CEO Brian Niccol
Starbucks is facing challenges in its China market, as same-store sales in the country plummeted 14% in the company's fourth quarter. It's running up against a low-cost model led by local upstarts and money-conscious consumers, but it has some advantages.
Starbucks's new CEO has diagnosed its problems. Analysts say the solutions could get expensive.
Starbucks CEO Brian Niccol has laid out a bold turnaround plan for the coffee chain, with plans to tighten up service and redesign stores. But analysts are proceeding with caution.
Starbucks Faces Sales Slump But Analysts See Silver Lining With New CEO's Efficiency Strategy
Starbucks Corporation SBUX shares are trading marginally higher on Thursday.
Starbucks announces no more fees for nondairy milks
Starbucks' new Chairman and CEO Brian Niccol wants customers to get their orders hand-delivered by a barista in four minutes or less, a goal that will be central as he tries to reinvigorate the company's sagging sales.“We have to make it easier for our customers to get a cup of coffee,” Niccol said in his first conference call with investors since joining Starbucks in September.Niccol said about half of the company's transactions are now completed in four minutes or less.
Starbucks CEO Brian Niccol: Most of the issues are very fixable and in our control
Starbucks CEO Brian Niccol joins CNBC's Andrew Ross Sorkin to discuss the appeal of coffee, putting guardrails around drink customization, the company's menu plan, how the challenges at Starbucks compare to what he faced at Chipotle, the brand's future in China, 2024 election, and more.
Starbucks CEO Brian Niccol: We're evaluating strategic ways to grow in China
Starbucks CEO Brian Niccol joins CNBC's Andrew Ross Sorkin to discuss the appeal of coffee, putting guardrails around drink customization, the company's menu plan, how the challenges at Starbucks compare to what he faced at Chipotle, the brand's future in China, 2024 election, and more.
Starbucks CEO Brian Niccol: We're tracking down the sharpies
Starbucks CEO Brian Niccol joins CNBC's Andrew Ross Sorkin to discuss the appeal of coffee, putting guardrails around drink customization, the company's menu plan, how the challenges at Starbucks compare to what he faced at Chipotle, the brand's future in China, 2024 election, and more.
15 Words From Starbucks CFO That Could Raise Red Flags for Investors
Changing up the menu and improving the ordering process may not be enough to turn things around for Starbucks.
Starbucks Latest Results Hint Persistent Struggle In China
SBUX recorded a 25% decline in EPS from the prior year, led by pronounced traffic decline in the US and intensifying competition in China. The performance in Asia ex-China was still intact. In response to the intensifying competition in China, Starbucks rapidly expanded its stores and joined the mass segment price war.
