SoFi Technologies, Inc. (SOFI)
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SoFi's Deposits Aren't A Moat: They're A Rate Hedge
SoFi Technologies, Inc. remains a Buy as the business pivots toward fee-based revenue and leverages its deposit base as a rate hedge. Management raised 2024 revenue guidance to $4.75–$4.85B but held profit targets flat, reinvesting incremental revenue into growth initiatives. Fee-based revenue reached 39% of total, with the Loan Platform Business enabling growth without adding credit risk to SOFI's balance sheet.
Is SoFi's Product Flywheel Gaining Enough Traction to Lift SOFI Stock?
SoFi's product flywheel gains traction as cross-buy rises, non-lending products expand, and fee-based growth broadens its financial-services model.
SoFi Tech Solutions' New President Is Building the AWS of Finance
Watch more: Monday Conversation With SoFi's Kathleen Pierce-Gilmore Former Visa executive Kathleen Pierce-Gilmore is three months into her new role as president of SoFi Technology Solutions.
SoFi Technologies, Inc. Investors
| Name | Quantity | Cost | Value | Profit ($) | Gain (%) |
|---|---|---|---|---|---|
| TJD Thomas John Drogan PR Inc.IPAL SECURITIES Inc. | 20,298 | $304,979.33 | $365,972.96 | $60,993.63 | 20% |
 Timothy M. Bidwell Hazlett, BURT & WATSON Inc. | 1,176 | $13,676.88 | $19,180.56 | $5,503.68 | 40.24% |
| LC Lisa Candera CIGNA INVESTMENTS Inc. /NEW | 12,171 | $118,739.02 | $198,509.01 | $79,769.99 | 67.18% |
 Curtis Ellergodt Rothschild Investment LLC | 381 | $5,141.13 | $6,953.25 | $1,812.12 | 35.25% |
| BZ Brandon Zatopek Commonwealth Equity Services LLC | 531,211 | $9.52M | $9.76M | $239,054.19 | 2.51% |
SoFi Technologies, Inc. Analysts
| Name | Quantity | Cost | Value | Profit ($) | Gain (%) |
|---|---|---|---|---|---|
 Dan Dolev Mizuho | 212.19 | $3,824.85 | $3,793.98 | -$30.87 | -0.81% |
 Jeffrey Adelson Morgan Stanley | -3,975.3 | $65,473.21 | $64,837.16 | $636.05 | 0.97% |
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SoFi Technologies, Inc. Profile
| Financial Services Industry | Financials Sector | G. Thompson Hutton CEO | NASDAQ (NGS) Exchange | 83406F102 CUSIP |
| US Country | 6,100 Employees | - Last Dividend | - Last Split | 30 Nov 2020 IPO Date |
Overview
SoFi Technologies, Inc., established in 2011 and headquartered in San Francisco, California, operates as a multifaceted financial services provider across the United States, Latin America, and Canada. The company categorizes its wide range of offerings into three primary segments: Lending, Technology Platform, and Financial Services. SoFi Technologies is dedicated to offering comprehensive financial solutions that enable its members to borrow, save, spend, invest, and protect their money more effectively. With a focus on combining personal finance management with innovative technology, SoFi aims to fulfill the evolving financial needs of its customers.
Products and Services
- Personal Loans, Student Loans, Home Loans, and More:
Offers various lending solutions, including personal loans for debt consolidation or major purchases, specialized student loan options for tuition and education expenses, and home loans for new purchases or refinancing.
- Galileo Technology Platform:
A robust platform providing advanced technological services to both financial and non-financial institutions, facilitating the seamless integration and management of financial operations.
- Technisys:
Offers a cloud-native digital and core banking platform, serving financial service customers with an innovative platform for managing banking operations.
- SoFi Money:
A cash management product that combines checking and savings accounts functionalities, complete with a debit card offering.
- SoFi Invest:
A mobile-first investment platform that enables users to access a wide range of trading and advisory services, including direct investing and automated robo-advisory solutions.
- SoFi Credit Card:
Provides members with a cashback rewards credit card, rewarding every purchase with potential cashback benefits.
- SoFi Relay:
A personal finance management tool that enables users to track all their financial accounts in one place, monitor credit scores, and understand spending habits.
- SoFi Protect:
Offers a variety of insurance products designed to offer financial protection and peace of mind.
- SoFi Travel:
An application focused on managing travel plans, including search and booking capabilities for various travel needs.
- SoFi At Work:
Delivers financial benefits directly in the workplace, such as contributions to employees' student loans, positioning SoFi as a partner in both individual financial health and employee benefits.
- Lantern Credit:
A financial services marketplace platform that assists users in exploring alternative financial products and services through comprehensive comparisons and insights.
- Lending as a Service and Loan Sales:
Provides referrals of pre-qualified borrowers to third-party partners and engages in the sale of loans, facilitating broader access to SoFi's lending products across the industry.
