Frasers Buys Stake in Sportswear Brand Under Armour
The group—founded by billionaire Mike Ashley—bought 8.8% of the U.S. brand according to a filing.
Under Armour: Continued Revenue Declines Are A Major Red Flag
Under Armour faces an existential crisis, with its brand image fading and shares down 75% over five years. I reiterate my sell rating, citing worsening sales trends, downward guidance revisions, and a deteriorating earnings profile. UA's SKU reduction strategy and marketing budget cuts may not offset competitive pressures and double-digit declines in Asia.
Under Armour Q1 Earnings Call Highlights
Under Armour NYSE: UA . lowered its fiscal 2027 revenue outlook after first-quarter sales declined 3% to $1.1 billion, citing softer consumer demand in North America and Asia-Pacific and a more promotional retail environment.
Under Armour slashes revenue outlook as fiscal first quarter sales decline
Under Armour Inc (NYSE:UA) slipped about 2% after the athletic apparel maker reported fiscal first quarter results that included an earnings beat but slightly weaker-than-expected revenue and a more cautious full-year outlook. Under Armour reported adjusted diluted earnings per share of $0.05 for the quarter, ahead of the Wall Street consensus estimate of $0.02.
Under Armour's Q1 results seen unlikely to be major catalyst as investors await outlook
Under Armour Inc (NYSE:UA)'s upcoming first quarter fiscal 2027 earnings report is unlikely to be a significant catalyst for the stock, according to UBS analysts, who expect the results to largely meet market expectations while maintaining its positive long-term view on the company. The firm expects Under Armour to report in-line Q1 earnings and reiterate its fiscal 2027 adjusted earnings per share guidance of $0.08 to $0.12.
Under Armour Q4 Earnings Call Highlights
Under Armour NYSE: UA executives said the athletic apparel company is entering fiscal 2027 with a sharper focus on premium products, disciplined inventory management and marketing efficiency after a fiscal 2026 marked by revenue declines, tariff pressure and a continued business reset.
Under Armour: Still Out Of Breath
Under Armour, Inc. showed minimal turnaround progress in Q4. Concerningly, UA expects revenues to continue trending downward in FY2027. Underlying gross margin progress is offset by other weaknesses. I estimate UA stock to have -27% downside to $3.56.
Under Armour Posts Loss on Lower Revenue
Under Armour reported a fiscal fourth-quarter loss as revenue declines in North America offset international sales gains.
How Low Can Under Armour Stock Go?
Under Armour (UA) stock has decreased by 9.0% over the past 5 trading days. The recent decline highlights renewed worries regarding weak demand, the impacts of tariffs, and falling North American sales.
Under Armour tops profit expectations, boosts forecast despite sales decline
Under Armour Inc (NYSE:UA) beat third-quarter profit expectations and raised its full-year outlook on Thursday, benefiting from aggressive cost controls even as sales continued to slide and tariff pressures weighed on margins. The sportswear maker posted adjusted earnings of $0.09 per share for the quarter, compared with analysts' expectations for a loss of $0.02, as restructuring efforts under founder and CEO Kevin Plank helped offset declining demand in its core North American market.
Under Armour turns a surprise profit, even as turnaround plan costs keep rising
Shares of Under Armour got a lift in early Friday trading, after the athletic gear maker turned a surprise quarterly profit and raised its full-year earnings guidance to more than double what it was just three months ago.
Under Armour is investigating claims of a data breach. Here's what customer info may have been compromised.
Athleisure-wear maker Under Armour is looking into a possible cyberattack that may have compromised data for millions of users — although no evidence has emerged yet of stolen financial data or passwords
