LR

Lora Rommel Portfolio

Invests via EHRLICH FINANCIAL GROUP | Managed by Lora J. Rommel, Jessica Lynn Krusey
Invests via EHRLICH FINANCIAL GROUP
Managed by Lora J. Rommel, Jessica Lynn Krusey
Automatically Tracked
Tracking: 0 Updated: Jul 16 at 05:30 PM
Lora Rommel Profile

Senior venture investor and operator focused on growth-stage software and fintech investments, Lora Rommel combines operating experience in product and GTM with sector-focused portfolio construction. Active in early growth equity rounds, evaluates unit economics, recurring revenue models and customer acquisition efficiency. Background includes corporate strategy and hands-on scaling of SaaS businesses.

Senior venture investor and operator focused on growth-stage software and fintech investments, Lora Rommel combines operating experience in product and GTM with sector-focused portfolio construction. Active in early growth equity rounds, evaluates unit economics, recurring revenue models and customer acquisition efficiency. Background includes corporate strategy and hands-on scaling of SaaS businesses.

Investment Philosophy & Strategy

Combines operator-led, growth-stage focus with disciplined unit-economics underwriting and GTM-centric diligence. Targets software and fintech opportunities with recurring revenue, clear CAC payback and scalable expandability, preferring businesses with repeatable sales motions and strong retention. Uses active portfolio construction—lead or co-lead growth rounds, deploys follow-on capital selectively, and partners with founders on product, pricing and go-to-market levers to accelerate profitable expansion. Time horizon favors multi-year scaling to sustainable margin expansion.

Combines operator-led, growth-stage focus with disciplined unit-economics underwriting and GTM-centric diligence. Targets software and fintech opportunities with recurring revenue, clear CAC payback and scalable expandability, preferring businesses with repeatable sales motions and strong retention. Uses active portfolio construction—lead or co-lead growth rounds, deploys follow-on capital selectively, and partners with founders on product, pricing and go-to-market levers to accelerate profitable expansion. Time horizon favors multi-year scaling to sustainable margin expansion.

Disclaimer: This Portfolio is derived from and computed based on publicly available data from SEC filings.
Gain and growth charts are calculated per selected timeframe:
19.67%
Gain
Monthly
0.59%
Yearly
7.33%
Drawdown
16.58%
$192.88M
Equity
Holdings
$192.88M
Investment
$171.83M
$42.55M
Profit -$877,390.55
Realized
$21.49M
Unrealized
$21.05M
Dividends
$8.71M

Goals

Avg. 48.5% completed goals
Yearly
Gain > 5%
2026
0%
Yearly
Gain < 20%
2026
97%
Today
Compared To Yesterday
Gain
0%
Profit
-$877,390.55
Win %
67%
This Week
Compared To Last Week
Gain
-0.69%
Profit
-$1.34M
Win %
67%
This Month
Compared to last month
Gain
-0.58%
Profit
-$1.13M
Win %
67%
This Year
Compared to last year
Gain
-0.65%
Profit
-$1.25M
Win %
72%
Williams-Sonoma, Inc. logo
WSM Williams-Sonoma, Inc.
+2.71%
+$8,438.82
Verizon Communications Inc. logo
VZ Verizon Communications Inc.
+2.54%
+$5,635.3
Microsoft Corp. logo
MSFT Microsoft Corp.
+2.09%
+$10,817.17
Schwab U.S. Dividend Equity ETF logo
SCHD Schwab U.S. Dividend Equity ETF
+1.96%
+$32,475.17
Visa Inc. Class A logo
V Visa Inc. Class A
+1.84%
+$5,532.84
SPDR S&P Dividend ETF logo
SDY SPDR S&P Dividend ETF
+1.73%
+$13,965.6
Apple Inc. logo
AAPL Apple Inc.
+1.65%
+$33,933.6
First Trust Value Line Dividend Index Fund logo
FVD First Trust Value Line Dividend Index Fund
+1.62%
+$7,293.28
Eli Lilly and Company logo
LLY Eli Lilly and Company
+1.24%
+$3,396.04
Deere & Company logo
DE Deere & Company
+1.17%
+$3,819.72
VANGUARD SMALL-CAP VALUE ETF logo
VBR VANGUARD SMALL-CAP VALUE ETF
+1.11%
+$3,087.75
Chevron Corporation logo
CVX Chevron Corporation
+1.06%
+$2,424.96
iShares Core Dividend Growth ETF logo
DGRO iShares Core Dividend Growth ETF
+0.98%
+$12,971.25
Schwab Fundamental U.S. Small Company ETF logo
FNDA Schwab Fundamental U.S. Small Company ETF
+0.86%
+$2,919.15
SPDR S&P Oil & Gas Exploration & Production ETF logo
XOP SPDR S&P Oil & Gas Exploration & Production ETF
+0.86%
+$6,218.18
Glaukos Corporation logo
GKOS Glaukos Corporation
+0.85%
+$13,318.62
ISHARES S&P 500 VALUE ETF logo
IVE ISHARES S&P 500 VALUE ETF
+0.75%
+$19,844.26
Johnson & Johnson logo
JNJ Johnson & Johnson
+0.73%
+$1,947.6
Invesco S&P 500 Equal Weight ETF logo
RSP Invesco S&P 500 Equal Weight ETF
+0.67%
+$6,050.55
Vanguard S&P 500 Value ETF logo
VOOV Vanguard S&P 500 Value ETF
+0.67%
+$68,029.34
American Express Company logo
AXP American Express Company
+0.64%
+$2,617.47
Amazon.com Inc logo
AMZN Amazon.com Inc
+0.61%
+$3,145.82
Vanguard Dividend Appreciation ETF logo
VIG Vanguard Dividend Appreciation ETF
+0.57%
+$28,774.88
iShares MSCI USA Quality Factor ETF logo
QUAL iShares MSCI USA Quality Factor ETF
+0.42%
+$11,988.63
JPMorgan Equity Premium Income Fund logo
JEPI JPMorgan Equity Premium Income Fund
+0.41%
+$12,540.31
Vanguard Value ETF logo
VTV Vanguard Value ETF
+0.35%
+$4,445.21
Communication Services Select Sector SPDR Fund logo
XLC Communication Services Select Sector SPDR Fund
+0.35%
+$754.8
Vanguard High Dividend Yield ETF logo
VYM Vanguard High Dividend Yield ETF
+0.31%
+$818.3
Alphabet Inc logo
GOOG Alphabet Inc
+0.29%
+$1,448.96
Alphabet Inc logo
GOOGL Alphabet Inc
+0.27%
+$1,027.8
Berkshire Hathaway Inc. logo
BRK-B Berkshire Hathaway Inc.
+0.16%
+$646.42
iShares Adaptive Large Cap ETF logo
BALI iShares Adaptive Large Cap ETF
+0.13%
+$857.61
JPMorgan U.S. Quality Factor ETF logo
JQUA JPMorgan U.S. Quality Factor ETF
+0.08%
+$528.72
iShares Managed Futures Strategy ETF logo
ISMF iShares Managed Futures Strategy ETF
+0.07%
+$512.89
Janus Henderson AAA CLO ETF logo
JAAA Janus Henderson AAA CLO ETF
+0.02%
+$264.67
SPDR Bloomberg 1-3 Month T-Bill ETF logo
BIL SPDR Bloomberg 1-3 Month T-Bill ETF
+0.01%
+$39.54
iShares Short Treasury Bond ETF logo
SHV iShares Short Treasury Bond ETF
+0.01%
+$214.46
logo
HIMU
0%
$0
iShares Strategic Metals ETF logo
TMET iShares Strategic Metals ETF
0%
$0
Taiwan Semiconductor Manufacturing Company Limited logo
TSMWF Taiwan Semiconductor Manufacturing Company Limited
0%
$0
Seagate Technology Holdings plc logo
STX Seagate Technology Holdings plc
-9.37%
-$20,799.99
Marvell Technology, Inc. logo
MRVL Marvell Technology, Inc.
-8.61%
-$12,052.25
iShares A.I. Innovation and Tech Active ETF logo
BAI iShares A.I. Innovation and Tech Active ETF
-4.82%
-$190,755.57
Broadcom Inc. logo
AVGO Broadcom Inc.
-4.1%
-$22,474.02
iShares Future AI & Tech ETF logo
ARTY iShares Future AI & Tech ETF
-3.72%
-$8,888.32
iShares Global Clean Energy ETF logo
ICLN iShares Global Clean Energy ETF
-3.72%
-$26,079.72
Global X Autonomous & Electric Vehicles ETF logo
DRIV Global X Autonomous & Electric Vehicles ETF
-3.45%
-$23,914.89
Global X Copper Miners ETF logo
COPX Global X Copper Miners ETF
-3.42%
-$24,105.84
iShares MSCI USA Momentum Factor ETF logo
MTUM iShares MSCI USA Momentum Factor ETF
-3.02%
-$33,358.5
Invesco Solar ETF logo
TAN Invesco Solar ETF
-2.99%
-$18,663.92
Cisco Systems, Inc. logo
CSCO Cisco Systems, Inc.
-2.62%
-$5,147.66
Arista Networks, Inc. logo
ANET Arista Networks, Inc.
-2.54%
-$5,530
iShares MSCI Emerging Markets ex China ETF logo
EMXC iShares MSCI Emerging Markets ex China ETF
-2.52%
-$36,955.2
NVIDIA Corporation logo
NVDA NVIDIA Corporation
-2.41%
-$14,648.32
State Street Technology Select Sector SPDR ETF logo
XLK State Street Technology Select Sector SPDR ETF
-2.19%
-$45,869.38
iShares Core MSCI Emerging Markets ETF logo
IEMG iShares Core MSCI Emerging Markets ETF
-1.91%
-$24,988.8
Fidelity MSCI Information Technology Index ETF logo
FTEC Fidelity MSCI Information Technology Index ETF
-1.89%
-$14,368.18
United States Oil Fund, LP logo
USO United States Oil Fund, LP
-1.76%
-$13,602.08
iShares Gold Trust logo
IAU iShares Gold Trust
-1.73%
-$34,037.58
GraniteShares Gold Trust logo
BAR GraniteShares Gold Trust
-1.67%
-$8,791.3
iShares Latin America 40 ETF logo
ILF iShares Latin America 40 ETF
-1.4%
-$11,708.39
Vanguard Mid-Cap Growth ETF logo
VOT Vanguard Mid-Cap Growth ETF
-1.35%
-$17,127.5
Invesco QQQ Trust, Series 1 logo
QQQ Invesco QQQ Trust, Series 1
-1.23%
-$12,044.16
SPDR Portfolio Emerging Markets ETF logo
SPEM SPDR Portfolio Emerging Markets ETF
-1.14%
-$41,736.6
Avantis All International Markets Equity ETF logo
AVNM Avantis All International Markets Equity ETF
-1.1%
-$2,591.68
Vanguard FTSE Emerging Markets ETF logo
VWO Vanguard FTSE Emerging Markets ETF
-1.1%
-$2,555.16
Vanguard S&P 500 Growth ETF logo
VOOG Vanguard S&P 500 Growth ETF
-1.1%
-$96,577.34
JPMorgan Nasdaq Equity Premium Income ETF logo
JEPQ JPMorgan Nasdaq Equity Premium Income ETF
-1.08%
-$6,713.85
Schwab International Equity ETF logo
SCHF Schwab International Equity ETF
-1.07%
-$9,500.77
iShares International Dividend Active ETF logo
BIDD iShares International Dividend Active ETF
-1.07%
-$19,521.6
iShares Core S&P U.S. Growth ETF logo
IUSG iShares Core S&P U.S. Growth ETF
-1.06%
-$2,850.18
ISHARES S&P 500 GROWTH ETF (3IS8) logo
IVW ISHARES S&P 500 GROWTH ETF (3IS8)
-1.04%
-$50,768.64
iShares MSCI EAFE Growth ETF logo
EFG iShares MSCI EAFE Growth ETF
-0.95%
-$2,912.5
Ishares International Country Rotational Active ETF logo
CORO Ishares International Country Rotational Active ETF
-0.88%
-$89,259.02
Schwab Fundamental International Large Company Index ETF logo
FNDF Schwab Fundamental International Large Company Index ETF
-0.75%
-$4,610.8
Global X Defense Tech ETF logo
SHLD Global X Defense Tech ETF
-0.72%
-$44,340.86
iShares GSCI Commodity Dynamic Strategy ETF logo
COMT iShares GSCI Commodity Dynamic Strategy ETF
-0.71%
-$1,777.44
iShares U.S. Equity Factor Rotation Active ETF logo
DYNF iShares U.S. Equity Factor Rotation Active ETF
-0.67%
-$61,867.26
iShares U.S. Thematic Rotation Active ETF logo
THRO iShares U.S. Thematic Rotation Active ETF
-0.64%
-$29,344.15
iShares Core MSCI International Developed Markets ETF (IDEV) logo
IDEV iShares Core MSCI International Developed Markets ETF (IDEV)
-0.61%
-$13,941.95
iShares Preferred and Income Securities ETF logo
PFF iShares Preferred and Income Securities ETF
-0.49%
-$3,093.75
JPMorgan Chase & Co. logo
JPM JPMorgan Chase & Co.
-0.46%
-$4,818.7
iShares MSCI EAFE Value ETF logo
EFV iShares MSCI EAFE Value ETF
-0.44%
-$9,552.2
Nuveen Municipal Value Fund, Inc. logo
NUV Nuveen Municipal Value Fund, Inc.
-0.43%
-$14,184.12
American Century California Municipal Bond ETF logo
CATF American Century California Municipal Bond ETF
-0.33%
-$3,529.18
Schwab U.S. Large-Cap Growth ETF logo
SCHG Schwab U.S. Large-Cap Growth ETF
-0.33%
-$1,949.6
Edwards Lifesciences Corporation logo
EW Edwards Lifesciences Corporation
-0.32%
-$2,139.2
VanEck J.P. Morgan EM Local Currency Bond ETF logo
EMLC VanEck J.P. Morgan EM Local Currency Bond ETF
-0.29%
-$833.17
iShares California Muni Bond ETF logo
CMF iShares California Muni Bond ETF
-0.28%
-$10,166.4
iShares Core S&P 500 ETF logo
IVV iShares Core S&P 500 ETF
-0.27%
-$4,752.2
Vanguard S&P 500 ETF logo
VOO Vanguard S&P 500 ETF
-0.27%
-$1,110.28
iShares S&P 100 ETF logo
OEF iShares S&P 100 ETF
-0.27%
-$2,086.38
BlackRock U.S. Carbon Transition Readiness ETF logo
LCTU BlackRock U.S. Carbon Transition Readiness ETF
-0.18%
-$486.6
JPMorgan Hedged Equity Laddered Overlay ETF logo
HELO JPMorgan Hedged Equity Laddered Overlay ETF
-0.18%
-$1,366.56
iShares 20+ Year Treasury Bond ETF logo
TLT iShares 20+ Year Treasury Bond ETF
-0.18%
-$1,533.87
Vanguard Total International Bond ETF logo
BNDX Vanguard Total International Bond ETF
-0.17%
-$4,690.56
BondBloxx Bloomberg Ten Year Target Duration US Treasury ETF logo
XTEN BondBloxx Bloomberg Ten Year Target Duration US Treasury ETF
-0.14%
-$3,986.19
PIMCO Multisector Bond Active ETF logo
PYLD PIMCO Multisector Bond Active ETF
-0.13%
-$3,460.93
iShares 7-10 Year Treasury Bond ETF logo
IEF iShares 7-10 Year Treasury Bond ETF
-0.13%
-$2,449.92
iShares National Muni Bond ETF logo
MUB iShares National Muni Bond ETF
-0.13%
-$994.14
SPDR Portfolio Aggregate Bond ETF logo
SPAB SPDR Portfolio Aggregate Bond ETF
-0.12%
-$261.8
Avantis U.S. Equity ETF logo
AVUS Avantis U.S. Equity ETF
-0.11%
-$18,525.92
Invesco National AMT-Free Municipal Bond ETF logo
PZA Invesco National AMT-Free Municipal Bond ETF
-0.11%
-$1,292.22
iShares Systematic Alternatives Active ETF logo
IALT iShares Systematic Alternatives Active ETF
-0.1%
-$2,710.65
SPDR S&P Global Infrastructure ETF logo
GII SPDR S&P Global Infrastructure ETF
-0.1%
-$211.2
iShares Systematic Bond ETF logo
SYSB iShares Systematic Bond ETF
-0.1%
-$739.08
iShares Euro High Yield Corporate Bond USD Hedged ETF logo
EUHY iShares Euro High Yield Corporate Bond USD Hedged ETF
-0.09%
-$258.4
SPDR Portfolio Mortgage Backed Bond ETF logo
SPMB SPDR Portfolio Mortgage Backed Bond ETF
-0.09%
-$2,784.04
iShares iBoxx $ Investment Grade Corporate Bond ETF logo
LQD iShares iBoxx $ Investment Grade Corporate Bond ETF
-0.08%
-$644.89
Nuveen California AMT-Free Quality Municipal Income Fund logo
NKX Nuveen California AMT-Free Quality Municipal Income Fund
-0.08%
-$238.98
iShares MBS ETF logo
MBB iShares MBS ETF
-0.06%
-$627.2
SPDR Portfolio Intermediate Term Treasury ETF logo
SPTI SPDR Portfolio Intermediate Term Treasury ETF
-0.05%
-$1,820.47
PIMCO Short Term Municipal Bond Active ETF logo
SMMU PIMCO Short Term Municipal Bond Active ETF
-0.05%
-$673
iShares Securitized Income Active ETF logo
SECU iShares Securitized Income Active ETF
-0.05%
-$135.7
iShares Flexible Income Active ETF logo
BINC iShares Flexible Income Active ETF
-0.04%
-$1,254.78
iShares 0-5 Year TIPS Bond ETF logo
STIP iShares 0-5 Year TIPS Bond ETF
-0.03%
-$128.5
China Auto Logistics Inc. logo
CALI China Auto Logistics Inc.
-0.02%
-$63.49
iShares AAA CLO ETF logo
CLOA iShares AAA CLO ETF
-0.02%
-$339.19
JPMorgan Income ETF logo
JPIE JPMorgan Income ETF
-0.01%
-$37
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Dividends

Dividend Analysis

Yearly
$
Trades
1091
Longs Won
737/1091 67%
Profit Factor
12.39
Profitability
Shorts Won
0/0 0%
Standard Deviation
$157,019.95
Average Win
$62,797.84
Best Trade
(Jul 16) $2.28M
Sharpe Ratio
-9.47
Average Loss
-$10,555.86
Worst Trade
(Jul 16) -$825,736.28
Z-Score
-4.75 (100%)
Commissions
$0
Avg. Trade Length
11m 3w 4d
Expectancy
$38,996.55
Loss Size 100% 90% 80% 70% 60% 50% 40% 30% 20% 10%
Probability of Loss <0.01% <0.01% <0.01% <0.01% <0.01% <0.01% <0.01% <0.01% <0.01% <0.01%
Consecutive Losing Trades 18,182 16,364 14,545 12,727 10,909 9,091 7,273 5,455 3,636 1,818
Hover over the desired column for a detailed explanation.

Returns

Overall, Monthly
No Data
Option values are updated at end of day.
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No Data
Option values are updated at end of day.
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Account USV