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Peter Heilbron Portfolio

Invests via Trace Wealth Advisors LLC | Managed by Peter Heilbron
Invests via Trace Wealth Advisors LLC
Managed by Peter Heilbron
Automatically Tracked
Tracking: 0 Updated: Oct 15 at 05:30 PM

Veteran technology executive and investor with a focus on scaling SaaS and cloud businesses across growth and late-stage markets. Peter Heilbron combines operating leadership, board-level governance and capital-raising experience, advising on go-to-market expansion, product monetization and strategic M&A. Known for working with PE-backed and VC-backed management teams to professionalize operations, optimize margins and accelerate ARR growth, with emphasis on sales enablement, customer success and recurring revenue models. Frequently engaged as an executive sponsor or board director during transformational growth and exit planning.

Veteran technology executive and investor with a focus on scaling SaaS and cloud businesses across growth and late-stage markets. Peter Heilbron combines operating leadership, board-level governance and capital-raising experience, advising on go-to-market expansion, product monetization and strategic M&A. Known for working with PE-backed and VC-backed management teams to professionalize operations, optimize margins and accelerate ARR growth, with emphasis on sales enablement, customer success and recurring revenue models. Frequently engaged as an executive sponsor or board director during transformational growth and exit planning.

Investment Philosophy & Strategy

Prioritizes growth-stage SaaS and cloud companies where operational stewardship unlocks scale. Combines capital with hands-on board and executive support to drive ARR expansion, margin improvement and repeatable GTM motions, emphasizing sales enablement, customer success and subscription monetization. Prefers minority-to-control stakes in PE/VC-backed firms with clear unit economics, a 3–7 year horizon to exit, disciplined downside protection through KPIs and staged capital tranches tied to revenue and retention milestones.

Prioritizes growth-stage SaaS and cloud companies where operational stewardship unlocks scale. Combines capital with hands-on board and executive support to drive ARR expansion, margin improvement and repeatable GTM motions, emphasizing sales enablement, customer success and subscription monetization. Prefers minority-to-control stakes in PE/VC-backed firms with clear unit economics, a 3–7 year horizon to exit, disciplined downside protection through KPIs and staged capital tranches tied to revenue and retention milestones.

Disclaimer: This Portfolio is derived from and computed based on publicly available data from SEC filings.
Gain and growth charts are calculated per selected timeframe:
32.74%
Gain +0.26%
Monthly
1.33%
Yearly
17.15%
Drawdown
17.32%
$152.75M
Equity
Holdings
$152.75M
Investment
$118.29M
$35.95M
Profit +$368,288.26
Realized
$1.49M
Unrealized
$34.46M
Dividends
$4M

Goals

Avg. 52% completed goals
Yearly
Gain > 5%
2026
4%
Yearly
Gain < 20%
2026
100%
Today
Compared To Yesterday
Gain
0.26%
Profit
$368,288.26
Win %
80%
This Week
Compared To Last Week
Gain
-0.49%
Profit
-$754,482.08
Win %
80%
This Month
Compared to last month
Gain
0.64%
Profit
$971,222.02
Win %
80%
This Year
Compared to last year
Gain
0.18%
Profit
$274,631.53
Win %
78%
UWM Holdings Corporation logo
UWMC UWM Holdings Corporation
+6.93%
+$1,575
Sana Biotechnology, Inc. logo
SANA Sana Biotechnology, Inc.
+4.94%
+$1,840
Bristol-Myers Squibb Company logo
BMY Bristol-Myers Squibb Company
+2.82%
+$10,020
Blackstone Inc. logo
BX Blackstone Inc.
+2.81%
+$15,847
Novartis AG Sponsored ADR logo
NVS Novartis AG Sponsored ADR
+2.75%
+$7,363.87
Fiserv, Inc. logo
FISV Fiserv, Inc.
+2.47%
+$8,909.1
The Walt Disney Company logo
DIS The Walt Disney Company
+2.22%
+$8,620.04
Walmart Inc. logo
WMT Walmart Inc.
+2.13%
+$7,522.33
QUALCOMM Incorporated logo
QCOM QUALCOMM Incorporated
+2.09%
+$44,974.8
AbbVie Inc. logo
ABBV AbbVie Inc.
+1.67%
+$7,418.25
Pfizer Inc. logo
PFE Pfizer Inc.
+1.37%
+$4,400
Realty Income Corporation logo
O Realty Income Corporation
+1.26%
+$4,170
Snap Inc. logo
SNAP Snap Inc.
+1.15%
+$700
Invesco S&P 500 Equal Weight ETF logo
RSP Invesco S&P 500 Equal Weight ETF
+1.03%
+$2,458.4
Microsoft Corp. logo
MSFT Microsoft Corp.
+0.99%
+$8,660.61
iShares Select Dividend ETF logo
DVY iShares Select Dividend ETF
+0.97%
+$8,822.08
Robinhood Markets, Inc. logo
HOOD Robinhood Markets, Inc.
+0.92%
+$2,775
Dimensional U.S. Small Cap ETF logo
DFAS Dimensional U.S. Small Cap ETF
+0.89%
+$21,337.92
Vanguard Small-Cap ETF logo
VB Vanguard Small-Cap ETF
+0.88%
+$1,992
Procter & Gamble Co logo
PG Procter & Gamble Co
+0.85%
+$54,499.41
Vanguard Dividend Appreciation ETF logo
VIG Vanguard Dividend Appreciation ETF
+0.83%
+$9,836
SPDR S&P Aerospace & Defense ETF logo
XAR SPDR S&P Aerospace & Defense ETF
+0.76%
+$1,323.67
Avantis U.S. Small Cap Value ETF logo
AVUV Avantis U.S. Small Cap Value ETF
+0.74%
+$73,312.51
Vanguard Value ETF logo
VTV Vanguard Value ETF
+0.71%
+$3,061.5
PepsiCo, Inc. logo
PEP PepsiCo, Inc.
+0.7%
+$2,303.21
Altria Group, Inc. logo
MO Altria Group, Inc.
+0.68%
+$2,808.5
iShares California Muni Bond ETF logo
CMF iShares California Muni Bond ETF
+0.67%
+$3,814.98
General Electric Company logo
GE General Electric Company
+0.65%
+$1,373.99
iShares MSCI EAFE ETF logo
EFA iShares MSCI EAFE ETF
+0.58%
+$5,259
FlexShares STOXX Global Broad Infrastructure Index Fund logo
NFRA FlexShares STOXX Global Broad Infrastructure Index Fund
+0.57%
+$1,595.54
Johnson & Johnson logo
JNJ Johnson & Johnson
+0.55%
+$5,576.44
Dimensional International Value ETF logo
DFIV Dimensional International Value ETF
+0.55%
+$13,549.32
Vanguard Mid-Cap ETF logo
VO Vanguard Mid-Cap ETF
+0.52%
+$2,156.34
Costco Wholesale Corporation logo
COST Costco Wholesale Corporation
+0.52%
+$13,912.85
Dimensional US Marketwide Value ETF logo
DFUV Dimensional US Marketwide Value ETF
+0.49%
+$27,818.45
Deere & Company logo
DE Deere & Company
+0.46%
+$9,432.6
FlexShares Morningstar US Market Factor Tilt Index Fund logo
TILT FlexShares Morningstar US Market Factor Tilt Index Fund
+0.44%
+$30,144.84
First Trust Dorsey Wright Focus 5 ETF logo
FV First Trust Dorsey Wright Focus 5 ETF
+0.44%
+$1,204.87
WisdomTree International High Dividend Fund logo
DTH WisdomTree International High Dividend Fund
+0.43%
+$955.2
Alphabet Inc logo
GOOGL Alphabet Inc
+0.41%
+$4,705.72
FlexShares Morningstar Developed Markets ex-US Factor Tilt Index Fund logo
TLTD FlexShares Morningstar Developed Markets ex-US Factor Tilt Index Fund
+0.41%
+$5,394.13
Apple Inc. logo
AAPL Apple Inc.
+0.41%
+$24,705.98
Alphabet Inc logo
GOOG Alphabet Inc
+0.4%
+$4,140.44
iShares MSCI USA Quality Factor ETF logo
QUAL iShares MSCI USA Quality Factor ETF
+0.39%
+$3,879.75
Avantis International Equity ETF logo
AVDE Avantis International Equity ETF
+0.34%
+$36,839.73
Berkshire Hathaway Inc. logo
BRK-B Berkshire Hathaway Inc.
+0.3%
+$2,114.76
FlexShares iBoxx 3-Year Target Duration TIPS Index Fund logo
TDTT FlexShares iBoxx 3-Year Target Duration TIPS Index Fund
+0.19%
+$1,010.52
Avantis U.S. Equity ETF logo
AVUS Avantis U.S. Equity ETF
+0.19%
+$39,058.56
VANGUARD FTSE DEVELOPED MARKETS ETF logo
VEA VANGUARD FTSE DEVELOPED MARKETS ETF
+0.18%
+$22,964.75
VANGUARD TOTAL STOCK MKT ETF logo
VTI VANGUARD TOTAL STOCK MKT ETF
+0.18%
+$39,389.68
SPDR S&P 500 ETF Trust logo
SPY SPDR S&P 500 ETF Trust
+0.1%
+$2,014
Vanguard FTSE All-World ex-US ETF logo
VEU Vanguard FTSE All-World ex-US ETF
+0.04%
+$333.42
Amazon.com Inc logo
AMZN Amazon.com Inc
+0.03%
+$361.12
Taiwan Semiconductor Manufacturing Company Limited logo
TSMWF Taiwan Semiconductor Manufacturing Company Limited
0%
$0
Cisco Systems, Inc. logo
CSCO Cisco Systems, Inc.
-3.84%
-$33,467.81
Applied Materials, Inc. logo
AMAT Applied Materials, Inc.
-3.8%
-$11,087.94
Charles Schwab Corporation logo
SCHW Charles Schwab Corporation
-3.42%
-$17,212
Caterpillar Inc. logo
CAT Caterpillar Inc.
-3%
-$61,977.36
GE Vernova Inc. logo
GEV GE Vernova Inc.
-3%
-$4,917.24
NVIDIA Corporation logo
NVDA NVIDIA Corporation
-1.75%
-$3,993.84
iShares MSCI Emerging Markets ETF logo
EEM iShares MSCI Emerging Markets ETF
-1.12%
-$4,806
Avantis Emerging Markets Equity ETF logo
AVEM Avantis Emerging Markets Equity ETF
-1.07%
-$78,695.18
Morgan Stanley logo
MS Morgan Stanley
-0.91%
-$1,986
FlexShares Morningstar Emerging Markets Factor Tilt Index Fund logo
TLTE FlexShares Morningstar Emerging Markets Factor Tilt Index Fund
-0.87%
-$15,744.82
Devon Energy Corporation logo
DVN Devon Energy Corporation
-0.86%
-$4,386
Vanguard FTSE Emerging Markets ETF logo
VWO Vanguard FTSE Emerging Markets ETF
-0.53%
-$6,585.95
RTX Corporation logo
RTX RTX Corporation
-0.36%
-$2,031.75
JPMorgan Chase & Co. logo
JPM JPMorgan Chase & Co.
-0.25%
-$553.58
FlexShares Morningstar Global Upstream Natural Resources Index Fund logo
GUNR FlexShares Morningstar Global Upstream Natural Resources Index Fund
-0.13%
-$847.98
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Dividends

Dividend Analysis

Yearly
$
Trades
235
Longs Won
174/235 74%
Profit Factor
23.8
Profitability
Shorts Won
0/0 0%
Standard Deviation
$570,586.44
Average Win
$215,656.09
Best Trade
(Oct 15) $4.72M
Sharpe Ratio
-12.49
Average Loss
-$25,846.26
Worst Trade
(Oct 14) -$399,176.12
Z-Score
10.76 (100%)
Commissions
$0
Avg. Trade Length
1y 1w 2d
Expectancy
$152,968.24
Loss Size 100% 90% 80% 70% 60% 50% 40% 30% 20% 10%
Probability of Loss <0.01% <0.01% <0.01% <0.01% <0.01% <0.01% <0.01% <0.01% <0.01% <0.01%
Consecutive Losing Trades 5,917 5,325 4,734 4,142 3,550 2,959 2,367 1,775 1,183 592
Hover over the desired column for a detailed explanation.

Returns

Overall, Monthly
Symbol Quantity Cost Value Comm. Profit (&#36;) Gain (%) Change
Apple Inc. logo
AAPL Apple Inc.
17,647 $4.43M $6.08M - $1.65M 37.26%
+0.408%
AbbVie Inc. logo
ABBV AbbVie Inc.
1,575 $287,176.05 $451,174.5 - $163,998.45 57.11%
+1.672%
Applied Materials, Inc. logo
AMAT Applied Materials, Inc.
653 $224,333 $280,561.45 - $56,228.45 25.06%
-3.802%
Amazon.com Inc logo
AMZN Amazon.com Inc
4,514 $990,402.35 $1.15M - $156,875.89 15.84%
+0.031%
Avantis International Equity ETF logo
AVDE Avantis International Equity ETF
120,786 $7.61M $10.82M - $3.21M 42.17%
+0.342%
Avantis Emerging Markets Equity ETF logo
AVEM Avantis Emerging Markets Equity ETF
80,713 $5.2M $7.27M - $2.07M 39.78%
-1.071%
Avantis U.S. Equity ETF logo
AVUS Avantis U.S. Equity ETF
162,744 $15.94M $21.07M - $5.13M 32.22%
+0.186%
Avantis U.S. Small Cap Value ETF logo
AVUV Avantis U.S. Small Cap Value ETF
82,839 $8.02M $9.95M - $1.92M 23.99%
+0.743%
Bristol-Myers Squibb Company logo
BMY Bristol-Myers Squibb Company
6,000 $339,377.89 $365,700 - $26,322.11 7.76%
+2.817%
Berkshire Hathaway Inc. logo
BRK-B Berkshire Hathaway Inc.
1,347 $611,008.39 $711,108.21 - $100,099.82 16.38%
+0.298%
Blackstone Inc. logo
BX Blackstone Inc.
5,300 $764,129.59 $578,760 - -$185,369.59 -24.26%
+2.815%
Caterpillar Inc. logo
CAT Caterpillar Inc.
2,757 $1M $2M - $1M 99.79%
-3.001%
iShares California Muni Bond ETF logo
CMF iShares California Muni Bond ETF
10,452 $598,691 $572,926.38 - -$25,764.62 -4.3%
+0.67%
Costco Wholesale Corporation logo
COST Costco Wholesale Corporation
2,748 $2.52M $2.71M - $194,136.3 7.71%
+0.516%
Cisco Systems, Inc. logo
CSCO Cisco Systems, Inc.
7,671 $455,378.01 $838,264.63 - $382,886.62 84.08%
-3.839%
Deere & Company logo
DE Deere & Company
3,160 $1.35M $2.06M - $718,437.4 53.37%
+0.459%
Dimensional U.S. Small Cap ETF logo
DFAS Dimensional U.S. Small Cap ETF
30,929 $2.01M $2.41M - $398,673.04 19.81%
+0.893%
Dimensional International Value ETF logo
DFIV Dimensional International Value ETF
44,424 $1.58M $2.49M - $908,345.39 57.47%
+0.547%
Dimensional US Marketwide Value ETF logo
DFUV Dimensional US Marketwide Value ETF
101,158 $4.14M $5.67M - $1.53M 36.88%
+0.493%
The Walt Disney Company logo
DIS The Walt Disney Company
3,562 $396,629 $396,842.42 - $213.42 0.05%
+2.22%
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Option values are updated at end of day.
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FAQ
Which stocks have generated the highest profits for Peter Heilbron?
The largest contributions to the portfolio's profits come from the following stocks: VANGUARD FTSE DEVELOPED MARKETS ETF - $635,353.92, Avantis International Equity ETF - $550,356.84, VANGUARD TOTAL STOCK MKT ETF - $517,659.07, Avantis U.S. Equity ETF - $454,845.41, and Avantis Emerging Markets Equity ETF - $297,399.79. These positions have been the main drivers of growth and have significantly impacted the investor's overall performance.
Which stocks have generated the largest losses for this investor?
The largest losses in the portfolio are associated with the following stocks: NVIDIA Corporation - $73,299.97, AT&T Inc - $52,514.33, Target Corporation - $44,550, Zimmer Biomet Holdings, Inc - $31,671, and Meta Platforms Inc Class A - $31,237.12. These positions have had the most negative impact on overall performance and highlight the weaker areas of the portfolio.
What dividends does Peter Heilbron's portfolio generate?
The portfolio generates substantial dividend income, with a total of $4M earned over time. The largest contributors to dividend income include VANGUARD FTSE DEVELOPED MARKETS ETF - $487,973.31, Avantis International Equity ETF - $446,671.88, VANGUARD TOTAL STOCK MKT ETF - $389,444.86, Avantis U.S. Equity ETF - $337,081.7, and Procter & Gamble Co - $294,061.02. This indicates that dividends play a meaningful role in the investor's overall strategy.
How stable are Peter Heilbron's monthly returns?
Peter Heilbron's monthly returns show a mixed pattern. Some months are relatively calm, while others are noticeably stronger or weaker, which suggests that performance is not fully consistent over time. This points to a strategy that may offer attractive upside but can also experience uneven short-term results.
Can Peter Heilbron's strategy be considered aggressive or moderate?
Peter Heilbron's strategy leans toward a moderately conservative profile. While there is still some exposure to market fluctuations, the overall structure and risk levels suggest a focus on maintaining stability rather than pursuing aggressive growth.
Should beginners follow Peter Heilbron's strategy?
Peter Heilbron's strategy may be suitable for beginners, but with some caution. While the overall approach is not overly complex, it still involves a certain level of risk and variability. Beginners should be prepared for occasional fluctuations and ensure they understand the strategy before trying to follow it.
Account USV