Seasoned consumer-tech operator and investor, Jay Kasting combines product leadership with growth and monetization expertise across early-stage marketplaces and platform businesses. He advises and occasionally boards seed-to-Series B startups on user acquisition, retention and unit economics, and works with venture firms on sourcing and diligence. Typical focus: consumer marketplaces, growth playbooks and revenue model optimization from launch through scalable growth.
Seasoned consumer-tech operator and investor, Jay Kasting combines product leadership with growth and monetization expertise across early-stage marketplaces and platform businesses. He advises and occasionally boards seed-to-Series B startups on user acquisition, retention and unit economics, and works with venture firms on sourcing and diligence. Typical focus: consumer marketplaces, growth playbooks and revenue model optimization from launch through scalable growth.
Deploys operator-led, growth-centric capital into seed–Series B consumer marketplaces and platform businesses, prioritizing unit-economics improvement and repeatable acquisition channels. Focuses on business models where product and monetization levers scale together, using hands-on GTM support, cohort-level metrics and A/B-driven experiments to de-risk expansion. Capital allocation favors founders who can iterate quickly on retention and revenue; investment horizon is growth-stage with active board or advisor involvement and disciplined payback and CAC/LTV thresholds.
Deploys operator-led, growth-centric capital into seed–Series B consumer marketplaces and platform businesses, prioritizing unit-economics improvement and repeatable acquisition channels. Focuses on business models where product and monetization levers scale together, using hands-on GTM support, cohort-level metrics and A/B-driven experiments to de-risk expansion. Capital allocation favors founders who can iterate quickly on retention and revenue; investment horizon is growth-stage with active board or advisor involvement and disciplined payback and CAC/LTV thresholds.
| Trades 521 | Longs Won 346/521 66% | Profit Factor 5.62 |
| Profitability | Shorts Won 0/0 0% | Standard Deviation $424,111.26 |
| Average Win $125,290.32 | Best Trade (Oct 09) $6.79M | Sharpe Ratio -10.96 |
| Average Loss -$44,041.13 | Worst Trade (Oct 07) -$2.23M | Z-Score 6.1 (100%) |
| Commissions $0 | Avg. Trade Length 10m 3w 1d | Expectancy $68,413.15 |
| Loss Size | 100% | 90% | 80% | 70% | 60% | 50% | 40% | 30% | 20% | 10% |
| Probability of Loss | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% |
| Consecutive Losing Trades | 6,757 | 6,081 | 5,405 | 4,730 | 4,054 | 3,378 | 2,703 | 2,027 | 1,351 | 676 |
| Symbol | Quantity | Cost | Value | Comm. | Profit ($) | Gain (%) | Change |
|---|---|---|---|---|---|---|---|
AAPL Apple Inc. | 40,564 | $10.19M | $13.55M | - | $3.37M | 33.04% | -1.862% |
AGG iShares Core U.S. Aggregate Bond ETF | 2,499 | $250,124.06 | $236,018.05 | - | -$14,106.01 | -5.64% | -0.195% |
AKRE Akre Focus ETF | 7,394 | $484,381.18 | $404,156.04 | - | -$80,225.14 | -16.56% | +1.185% |
AMAT Applied Materials, Inc. | 1,265 | $258,996.01 | $647,876.07 | - | $388,880.06 | 150.15% | +0.507% |
AMD Advanced Micro Devices, Inc. | 1,499 | $242,523.55 | $921,098.02 | - | $678,574.47 | 279.8% | -1% |
AMZN Amazon.com Inc | 11,636 | $2.6M | $3.03M | - | $433,309.07 | 16.68% | +2.545% |
AVDE Avantis International Equity ETF | 2,419 | $205,228 | $216,427.93 | - | $11,199.93 | 5.46% | +0.213% |
AVUV Avantis U.S. Small Cap Value ETF | 4,698 | $433,044.6 | $563,290.2 | - | $130,245.6 | 30.08% | -0.191% |
BA Boeing Company | 1,215 | $262,233 | $231,238.8 | - | -$30,994.2 | -11.82% | +1.369% |
BAI iShares A.I. Innovation and Tech Active ETF | 165,409 | $8.72M | $7.96M | - | -$764,189.43 | -8.76% | +1.05% |
BINC iShares Flexible Income Active ETF | 121,147 | $6.34M | $6.14M | - | -$204,128.71 | -3.22% | +0.01% |
BOXX Alpha Architect 1-3 Month Boxx Fund | 9,175 | $1.02M | $1.09M | - | $63,901.38 | 6.24% | +0.068% |
BRK-B Berkshire Hathaway Inc. | 497 | $249,861.99 | $256,188.59 | - | $6,326.6 | 2.53% | +0.865% |
CEG Constellation Energy Corporation | 1,001 | $331,608.03 | $295,244.95 | - | -$36,363.08 | -10.97% | +3.466% |
CLF Cleveland-Cliffs Inc. | 42,035 | $512,827 | $534,895.37 | - | $22,068.37 | 4.3% | +4.389% |
CLOA iShares AAA CLO ETF | 52,493 | $2.72M | $2.72M | - | -$821.28 | -0.03% | +0.063% |
CORO Ishares International Country Rotational Active ETF | 452,235 | $16.5M | $16.3M | - | -$195,868.34 | -1.19% | +0.278% |
COST Costco Wholesale Corporation | 232 | $212,668.75 | $219,434.88 | - | $6,766.13 | 3.18% | -0.219% |
CSHP iShares Enhanced Short-Term Bond Active ETF | 11,800 | $1.17M | $1.17M | - | -$884.84 | -0.08% | 0.0 |
CSX CSX Corporation | 18,432 | $607,270.31 | $870,266.88 | - | $262,996.57 | 43.31% | -0.264% |